Obscure Box
It takes a media release to tell me that the media release isn’t dead
BWH Communication
I found this out in a media release from Brisbane firm BWH Communication, called ''Is the media release dead in a new age of social media?'' (Friday 29 April 2011).
It offers an interesting insight in to the way the PR industry views the media. So why does BWH believe the media release isn't dead?
There are still thousands and thousands of print publications worldwide and journalists that rely on receiving solid information from credible sources relevant to their specific readership.
Be careful where your ad sits
This was on the front page of The Age's website today.
Not the best ad above a headline
Why Microsoft’s deal adds to the Skype/ABC concern
So the software giant Microsoft has bought the on-line communications firm Skype.
That's according to a report I've just read on the ABC's website, "Microsoft buys Skype for $7.9b" (Wednesday 11 May 2011).
This only adds to my concern over the ABC's reporters and presenters telling me when they do an interview using Skype (See The ABC’s love affair with Skype).
-ise vs -ize in a formal name
What to do when writing about an organisation that has a z in its spelling where you would normally use an s if following the correct spelling adopted buy your country or news organisation?
Organization or Organisation
The ABC’s love affair with Skype
What is it about the ABC and Skype?
There seems to be more than the odd mention of the online video/audio communication technology Skype on the ABC's airwaves these days.
Skype
I'm not talking about the legitimate references to the free broadcast website used in the recent defence force sex scandal.
I'm talking more about some of the network's presenters who insist on telling me how they used Skype to make contact with the various reporters and correspondents, and those reporters who in tun mention their use of Skype to contact people for their own interviews.