Obscure Box
The ING orangutan doesn’t do it for me
ING Direct’s decision to dump comedian Billy Connolly for an orangutan in its new marketing campaign is a puzzle. Connolly is instantly recognisable. He’s world famous, he’s very funny, he also admits to being well off and is Scottish so comes from a nation with a reputation for looking after the money. A perfect ambassador [...]
From a Fox8 blunder to another
The whole world seems to know of the blunder on Fox8′s Australia’s Next Top Model final show when host Sarah Murdoch announced the wrong winner to a live pay-TV audience. Sydney’s Kelsey Martinovich, aged 19, had just delivered her acceptance speech after being told she’d beaten the Gold Coast’s Amanda Ware, aged 18, to the [...]
Be careful what you name your new band – It may have consequences
Reports from the US that a van carrying two metal bands has crashed, as reported in “Van carrying bands crashes in Ore, vocalist killed” (Tuesday 3 August 2010) from Associated Press. The name of the vocalist: Makh Daniels. The name of the band he was in: Early Graves
Kylie has doubts over her past
The Aussie pop-diva is busy plugging her new album Aphrodite so it’s natural then to take a look at her website to check out her past. Plunge in to the About section and there’s some interesting reading about her career. Those of a certain age will remember her most for her character of the blonde [...]
Cooking the numbers on Masterchef
I know MasterChef is popular but I’m thinking someone’s cooking the numbers a bit too much on who’s watching the Channel 10 series. The Australian’s Lara Sinclair tells in “MasterChef sparks Coles sales surge” (Monday 21 June 2010) of the shows success and the impact on sales for sponsors. While advertising has boosted sales, it’s [...]